Retailers have spent years perfecting things like store layout, lighting, design and décor, and window displays to entice customers and tempt them into buying. There’s a science to how and why people buy when, where and what they buy, but there’s more to buying than just location. This infographic from The Paper Worker outlines how we’re affected not just by what’s inside the package, but by what’s outside, too. Take a look around you—what examples of unique packaging attracted your attention (and your wallet) lately?
Infographic courtesy of http://www.thepaperworker.com/